Stuart MacDonald Entrepreneur
Most startups are looking to grow. But once success hits, how can you scale your company without shedding the shared values and culture that helped make you successful in the first place?
FreshBooks, a cloud accounting company based in Toronto, started in 2003 as a handful of people in a small office. Today, more than 5 million people have used FreshBooks to manage their books and we now have more than 90 employees.
As we’ve moved beyond our initial startup stages, here are four ways that we strive to keep our small business values as we continue to grow:
1. Keep a small-business owner’s perspective. When we were a really small business, it was easy to empathize with the pains felt by our small business customers — be it paperwork keeping them from the work they love, to struggling to grow their own businesses. As we grow, it’s critical that we continue to see things from the small business owner’s perspective.